Play Quiz and Participate on Music Blast Program
Robi is going to offer a SMS, IVR and WAP based Quiz campaign for Robi users. It’s an exclusive campaign for all Robi users, by participating this quiz contest; they can get the chance to participate in the music blast program of Porobashinee Movie.
About the Movie
Porobashinee is the first ever Science Fiction movie in Bangladesh.
Winner selection & Gratification
• The participant(s) who will attain the benchmark scores of 500 points during the whole campaign period will be declared as a winner.
• All participants who will touch the benchmark scores by playing the quiz through SMS/IVR/WAP will be selected as winners.
• All Winners can participate in the Music Blast program of Porobashinee Movie. Winners will be confirmed over phone call & SMS.
Campaign details: Winner will be selected from SMS, IVR and WAP based contest -
SMS based Contest
• Robi subscribers will be able to participate in SMS based campaign by registering in regular Robi Movie & Celebrity Update service..
• Both existing and new users of the service will be able to participate in the campaign.
• Interested new subscribers will be able to opt-in for the service and participate in the contest by sending START CN to 28777. They may subscribe through USSD also by dialing *28777*9#
• No opt-in charge is applicable. First SMS tweet from Mashrafe is FREE.
• Registered subscribers will get Movie & Celebrity update in regular basis at BDT 2.00+SD&VAT/Content
• Based on registration, user will get the notification message along with the instruction for the contest and a question message with multiple answers.
• Robi users need to type “A or B” to answer the question and send to 28777. Each message will be charged at BDT 2.00+SD&VAT.
• Every new subscription will carry 02 points and by sending one correct answer, user will achieve 1 point. No point will be deducted for wrong answer.
• For each answer, participants will get notification about right/wrong status of the immediately last question & the next quiz question(s)
• Subscribers will be able to know his/her current score by sending SMS ‘SCORE’ to the short-code 28777.
• Registered users will be able to opt-out from the service anytime by sending STOP CN to 28777 or dialing *28777*9#
Available keywords for this campaign
• For activation: START CN
• For deactivation: STOP CN
• For knowing the points: SCORE
• For sending answer: A or B
• For getting last question: L
Activation process
Robi user needs to activate SMS Movie & Celebrity update to participate in this contest -
| Service Name | Activation Keyword | Short Code | USSD Dial Code |
|---|---|---|---|
| Movie & Celebrity update |
START CN | 28777 | *28777*9# |
Deactivation process
Robi user can cancel the service at any time by following below process -
| Service Name | Deactivation Keyword | Short Code | USSD Dial Code |
|---|---|---|---|
| Movie & Celebrity update |
STOP CN | 28777 | *28777*9# |
Tariff table
| Particulars | Tariff | Auto-renewal |
|---|---|---|
| Daily Content on SMS | BDT 2.00/Day | Yes |
| Quiz SMS & Last Question | BDT 2.00/SMS | N/A |
| Opt-in / Opt-out | FREE | |
| Notification/Wrong keywords/Score | FREE |
**Note: Above tariff excluding 3% Supplementary Duty (SD) + 15 % VAT on price inclusive of SD.
Point & benchmark
| Particulars | Point |
|---|---|
| New user of this service | 2 |
| Point on each right answer | 1 |
| Point on each wrong answer | 0 |
| Benchmark to be achieved | 500 |
**Subscription point will be added only one time during the campaign.
IVR based Contest
• To participate IVR based contest, Robi subscribers need to subscribe existing IVR based Robi Entertainment World service where they can listen Porobashinee Movie Songs and participate the quiz contest.
• Under the promotional campaign, registered subscribers will have to answer the quiz question related on Porobashinee movie through IVR and whoever achieve 500 benchmark points will get chance to attend the music blast program of Porobashinee Movie.
• After dialing the short code 28777, they have to register and then they will listen to the recorded quiz question along with multiple answers.
• To answer the question through IVR users have to press 1 or 2.
• For every right answer, user will get 1 point and there will be no negative mark for the wrong answer.
• For each answer, participants will get notification about right/wrong status of the immediately last question & the next quiz question(s)
• User can know their score by dialing 28777
Activation process
Robi user needs to activate Entertainment world service to participate in this contest -
| Service Name | Throguh SMS | Through USSD | Through IVR |
|---|---|---|---|
| Robi Entertainment world | Type START EW & send to 28777 | Dial *28777*8# & follow the instruction | Dial 28777 & follow the instruction |
Deactivation process
Robi user can cancel the service at any time by following below process -
| Service Name | Throguh SMS | Through USSD | Through IVR |
|---|---|---|---|
| Robi Entertainment world | Type STOP EW & send to 28777 | Dial *28777*8# & follow the instruction | Dial 28777 & follow the instruction |
Point & benchmark
| Particulars | Point |
|---|---|
| Point on each right answer | 1 |
| Point on each wrong answer | 0 |
| Benchmark to be achieved | 500 |
Tariff table
| Particulars | Tariff (BDT) | Minute | Validity | Auto-renewal |
|---|---|---|---|---|
| Bundle minute | 5.00 | 50 | 7 Days | Yes |
| Top up (After consuming bundle minute before ending the validity) | 5.00 | 50 | N/A (Existing validity only) | N/A |
| IVR browsing fee | FREE | |||
| SMS Notification | FREE |
**Note: Above tariff excluding 3% Supplementary Duty (SD) + 15 % VAT on price inclusive of SD.
WAP based Contest
• To participate, Robi users have to register WAP based Fun World service.
• Upon registration, renewal of services and download the content, users will achieve points and have to reach 500 benchmark points to be a winner and participate in the music blast program of Porobashinee Movie.
• After registration and daily auto renewal, first 2 content download will be offered at Tk 2.00 + SD&VAT.
• New subscriber will get 2 points based on successful subscription and get 2 points after downloading first 2 content in daily basis.
• Additional content (after first 2 content download) will be charged as pay per download model and as per below tariff table.
• From 3rd contents onwards content price and points is mentioned in tariff table.
• Participants will be able to know the current scores of themselves and the top participants through WAP-based dashboard. In the WAP portal, there will be notification after selection of each winner.
Activation process
Robi user needs to activate Fun World service to participate in this contest -
| Service Name | Throguh SMS | Through WAP Portal |
|---|---|---|
| Fun World service | Type START FW & send to 16279 | Go to http://fun-world.mobi/campaign/ and click on the unsubscribe link |
Deactivation process
Robi user can cancel the service at any time by following below process -
| Service Name | Throguh SMS | Through USSD |
|---|---|---|
| Fun World service | Type STOP FW & send to 28777 | Go to http://fun-world.mobi/campaign/ and click on the unsubscribe link |
Point, Tariff & benchmark
| Particulars | Tariff | Point |
|---|---|---|
| Subscription | 2.00 | 2 |
| Download first 2 content everyday | FREE | 2 |
| Successful renewal | 2.00 | 2 |
| Content Type | From 3rd Content Tariff | From 3rd Content Point |
| Animation | 5.00 | 5 |
| Wallpaper | 5.00 | 5 |
| Videos | 10.00 | 10 |
| Tone | 5.00 | 5 |
| Benchmark to be achieved | - | 500 |
Note:
• Tariff excluding 3% Supplementary Duty (SD) + 15 % VAT on price inclusive of SD.
• Downloads from other WAP portals of Live technologies Ltd. (except Fun World campaign page) will not be counted for campaign point calculation.
## Robi,
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